Morel introduces Ultimo 12” subwoofer, setting new Sound Quality standards
Unique combination of SQ and SPL delivers “the ultimate bass experience”
Ness Ziona, Israel; July 1, 2007 — The same uncompromising dedication to innovation, craftsmanship and sound quality that have made Morel the choice of music aficionados the world over, now brings you the Ultimo Subwoofer series. Capitalizing on the trademark technologies of its full range speakers, Morel has engineered the Ultimo 12 -- the first in a series of subwoofers that is destined to set new industry standards. Morel’s entry into the SPL/SQ subwoofer market extends its product mix, presenting car audio dealers with a comprehensive set of speaker applications.
The Ultimo 12” subwoofer is built to lead the high-end market with a top quality sub that generates deep, controlled and accurate bass tones in reasonable-sized enclosures. “Morel incorporated all of its renowned technical and acoustical know-how in the new subwoofer series,” says Morel’s CEO, Mr. Meir Mordechai. “The new, handcrafted Ultimo12” subwoofer will satisfy both those who demand the highest sound quality performance and those who like the thump of a powerful bass with 1000WRMS (3000W Peak).”
“The most significant feature of the new subwoofer series is its 5.1” (130mm) diameter External Voice Coil, which is likely the largest voice coil ever in this type of product,” says Mr. Mordechai. The large diameter EVC helps to deliver powerful, accurate, dynamic and musical bass notes, even under extreme conditions. Morel utilizes extra thick Hexatech™ hexagonal-shaped aluminum coil wire (2-3 times thicker than standard subwoofers) for accurate music reproduction and for extremely high durability and power handling.
The Ultimo 12 subwoofer employs a unique paper-carbon fiber composite cone to achieve the extraordinary combination of musicality and sound pressure both in SQ and SPL applications. “Great emphasis was placed on developing the sub’s outstanding features,” says Morel’s Executive Vice President, Mr. Oren Mordechai, “such as our new progression field symmetry (PFS™) engineering which enables optimal performance of the spider and surround, even at high output levels, maintaining high voice coil linearity and very low distortion.”
The new Ultimo subwoofer is driven by a powerful Double Magnet ferrite Motor (DMM™) design that maximizes the magnetic field (over 90% efficiency).
An Xmech of +/-27.5mm and Xmax of +/-12.5mm are maintained in proportion to the magnet motor top plate and to the cone weight and diameter, resulting in minimum distortion and maximum SPL. In addition, Accucenter™ self-centering engineering enables easy and quick repair of a damaged voice coil, if necessary, by simply dismantling the magnet motor system and replacing the entire cone and aluminum die-cast chassis with a new assembly.
Morel’s new Ultimo 12” subwoofer is an ambitious engineering and acoustic achievement, and is available through Morel dealers worldwide. For more information, visit www.morelhifi.com.
About Morel
MOREL manufactures handcrafted, award-winning speakers and audio drivers for the mid- to high-end OEM, home and car audio markets. With over 30 years of technological innovation and design excellence, and sold in over 55 countries worldwide, MOREL speakers are the choice of many of the biggest names in the music industry.
For further information, please contact:
Mrs. Shelley P. Alperovich
Marketing Communications Manager
Tel: +972 8 930 1161
Fax: +972 8 930 1312
e-mail: shelley@morel.co.il
